Vizio makes nothing. They buy LCD panels and parts from outside companies and relies on third-party factories, mainly those owned and operated by the Taiwanese company AmTran, to assemble these parts into TVs. Vizio earns thin margins for its dealers and itself, relying on warehouse clubs, Target and Walmart for sales volume.
http://www.vizio.com/
http://books.google.ca/books?id=cOKMr4Fpqc0C&lpg=PP1&dq=MARKETING&pg=PA3#v=onepage&q=MARKETING&f=true
http://en.wikipedia.org/wiki/Vizio
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